A building-supplies brand that breaks from blue and orange
Brand identity and logo system for Bulk Trader, an online supplier of building materials in bulk.
- Brand
- Client
- Bulk Trader
- Industry
- Building Supplies
- Services
- Logo DesignBrand Identity
- Year
- 2026
- Status
- Delivered
What they needed
Building-supply brands lean on the same blue and orange, and an early direction sat too close to an existing competitor.
What we built
We rebuilt the identity around forest green and amber, a hexagon icon family drawn from hex nuts and honeycomb, and bold geometric BT letterforms, with a brand guide covering web, print, packaging, signage and workwear.
What changed
- A full brand guide
- Logo set with icon, stacked, horizontal and wordmark versions
Get a plan like this
Tell us about your business. We'll reply within one business day with what we'd build, in what order, and a fixed quote.