Marketing Analytics and Dashboards in Hoxton Park
Hoxton Park NSW 2171Liverpool City CouncilFairfield studio, about 20 minutes away
Analytics for Hoxton Park businesses
Hoxton Park businesses tend to get work three ways: a call from a Google search, a message from a Facebook group recommendation, and a referral from a neighbour or a builder. The problem is that most of these arrive by phone or text, and nothing records where they came from. A yard-based trade may get dozens of calls a month and still not know whether the ute signage, the Google profile or the Prestons referral brought them in. We add call tracking to the website and the Google profile, set up GA4 to count quote requests, and add a simple 'how did you hear about us' step to the way you answer enquiries. Then you can see the pattern before you spend more.
Most businesses can't say where their enquiries come from. Analytics is half set up, calls aren't tracked and the monthly report is a screenshot of visitor numbers that doesn't connect to revenue.
Work near Hoxton Park
Jaden Services has a store in Prestons, the next suburb over, and ActivTherapy has clinics in Liverpool and Casula, a short drive east.
What you get
Google Analytics 4 set-up
GA4 configured around the actions that matter to you (calls, forms, bookings), not just page views.
Looker Studio dashboard
One dashboard that pulls search, ads and site data together and updates itself.
Call and form attribution
Each phone call and form fill traced back to the channel and campaign that produced it.
Cross-channel conversion tracking
Google Ads, Meta and organic search measured against the same definition of a lead.
Monthly recommendations
A short report on what moved, why, and where to move budget next.
How it works
- Step 1
Audit
Check what's tracked now, what's broken and what's missing.
- Step 2
Define
Agree what counts as a lead and a sale so every channel is measured the same way.
- Step 3
Build
Set up tracking, call attribution and the dashboard.
- Step 4
Review
Walk through the numbers monthly and decide what changes.
Analytics in Hoxton Park: questions
Can I track calls that come from my Google Business Profile?
Yes. The profile can use a tracked number, and Google also reports calls and direction requests. We bring that together with website calls and form fills so you see all the enquiries in one place.
My jobs mostly come from referrals. Is analytics still useful?
Yes, because it shows how much of your work is actually referral and how much is search. Many referred customers still check your website or Google profile first, and tracking that visit can show whether your online presence helps close them.
Can you meet Hoxton Park business owners in person?
Yes. Hoxton Park is about 20 minutes from our Fairfield studio, usually via the M7 or Hoxton Park Road. Site visits, photo days at a yard or workshop and sit-down planning sessions are all easy to arrange.
Who owns the dashboard?
You do. It's built in your own Google account, so you keep it if we stop working together.
Ready to talk about Hoxton Park?
Tell us what you sell and who buys it. We'll look at what your Hoxton Park competitors are doing and reply with a plan and a price. You don't need a retainer to have the conversation.